DSG

Company

DSG enables salesforces to implement their companies’ growth strategies through customized sales enablement programs. Solution offerings include sales message creation, sales process design, sales coaching system development, in-person and virtual training and ongoing reinforcement and content updates post-launch. The company serves a diverse, blue-chip customer base across six core verticals including technology, business services, healthcare, manufacturing, telecommunications and financial services.

Location

Little Rock, AR

Sector

Business Services

Position

Realized

Transaction

Northwood co-invested in this buyout led by Stone-Goff Partners in 2017 and participated in a follow-on financing in 2020. The company was sold to a private equity fund in 2022.  dsgteam.com